Pikolinos has opened its first flagship UK store on Oxford Street in London.
The Alicante-based footwear company is strengthening its retail presence with the opening of its first own-brand store in the British market as part of its 2026-2029 strategic plan.
Pikolinos Group started the new year with a change at the helm with the appointment of Fransisco Sanchez as its new CEO, with the aim of driving its new strategic plan and consolidating the group’s international expansion. After concluding fiscal year 2025 with a 6.5 per cent increase in revenue, reaching €155 million, the company stated that the group’s growth is primarily due to the performance of the Pikolinos brand. Sales for the brand increased by €8 million compared to the previous year, reaching €140 million.
The company has focussed its geographical expansion on adapting to the European and US markets. Pikolinos, which has its own production facilities in Spain, will also strive to increase efficiency to manage the desired capacity. Last October the company jumped into the travel retail market in Spain with a new store opening at Barcelona’s El Prat airport.
Here in the UK, the brand’s new London store is located at 351 Oxford Street, just round the corner from Bond Street station, in the heart of the capital.
